Basler Zeitung

Regional roots meet national relevance: Your advertising campaign in the Basler Zeitung

Are you looking for a platform that is deeply rooted in the region and at the same time receives supra-regional attention? As the voice of Northwestern Switzerland, the Basler Zeitung (BaZ) enjoys high recognition and considerable value far beyond its home territory. This strong trust of the readers makes it the ideal environment to place your advertising message credibly.

High attention and credibility: You benefit from the broad recognition of the newspaper, which secures a credible and reputable environment for your brand.
Strong regional market penetration: We anchor your campaign directly in the purchasing power of the heart of Northwestern Switzerland, the primary home territory of the BaZ.
Access to supra-regional opinion leaders: Your message reaches not only the local readership, but also people with high attention value beyond the home territory.