INTEREST Targeting

Reach your target group – precisely and efficiently

We offer you two ways to find the perfect audience:

Prepackaged Audiences: Rely on the expertise of our Data team. These carefully compiled target groups bundle valuable demographic data and specific interests. This allows you to reach your desired customers quickly and with maximum efficiency.

Custom Audiences: Do you have very specific requirements? No problem. If none of our Prepackaged Audiences fit exactly, please contact our Sales Team. Together, we will develop your individual Custom Audience for a tailor-made approach.

  • Efficient approach: Reach your desired target group quickly and easily.

  • Data-driven precision: Rely on qualified audiences from our Data team.

  • Maximum flexibility: Use ready-made segments or your individual Custom Audience.

  • Car Lovers

  • Business & Finance Enthusiasts

  • Career Enthusiasts

  • Education Enthusiasts

  • Entertainment Lovers

  • Family Lovers

  • Food & Drink Lovers

  • Healthy Living Enthusiasts

  • Home & Garden Lovers

  • Lifestyle Lovers

  • Medical Health Enthusiasts

  • Personal Finance Enthusiasts

  • Politics Enthusiasts

  • Real Estate Lovers

  • Science Lovers

  • Shopping Lovers

  • Sports Fans

  • Style & Fashion Lovers

  • Sustainability Lovers

  • Technology & Digitalisation Lovers

  • Travel Lovers

Interest Targeting Rate

TargetingsAufpreis auf CPMAufpreis auf CPCV
Prepacked Audience+ CHF 5+ CHF 0.01
Custom Audience+ CHF 10+ CHF 0.01

Data & Targeting

Imagine your advertising message reaching exactly the people for whom it was created. With our comprehensive Data Targeting options, that’s exactly what becomes a reality.

Advertising guidelines and conditions

Advertising guidelines define which content, formats and practices are permitted in Online advertising.

Advertising material delivery

You can find information on production and delivery here – from technical requirements to deadlines and costs.

Man with headset in front of the computer on the phone

For a successful Online Advertising campaign

We support you in planning your Advertising campaign.

No matter what goals you are pursuing, we have the right Format for your campaign. Let us work together to find the ideal solution for you.