Weather Targeting

Your Advertising in suitable weather

Thanks to weather targeting, you can adapt your Advertising message to the current weather conditions. Weather data can provide valuable insights into user behavior and significantly increase the relevance of marketing messages. In pouring rain, a cinema or streaming ad seems much more attractive than in sunshine.

We offer you the following weather conditions and temperatures to reach users in the right mood.

Weather targeting is available in our Display Network. We only offer Outstream on request, please contact our contact persons for this.

  • TEMPERATURE

    • hot (> 25°C)
    • warm (20-25°C)
    • mild (15-20°C)
    • cold (5-15°C)
    • wintery (< 5°C)

  • WEATHER

    • Cloudy
    • Thunderstorm
    • Rain
    • Snow
    • Sunny

Data & Targeting

Imagine your advertising message reaching exactly the people for whom it was created. With our comprehensive Data Targeting options, that’s exactly what becomes a reality.

Advertising guidelines and conditions

Advertising guidelines define which content, formats and practices are permitted in Online advertising.

Advertising material delivery

You can find information on production and delivery here – from technical requirements to deadlines and costs.

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For a successful Online Advertising campaign

We support you in planning your Advertising campaign.

No matter what goals you are pursuing, we have the right Format for your campaign. Let us work together to find the ideal solution for you.