Rewarded Video

Rewarded Video Ingame is an advertising format in which players can voluntarily watch advertising videos to receive rewards in the game. These rewards can include game currency, extra lives, or other in-game benefits. It is a win-win situation where players benefit from additional rewards, while advertisers can reach a specific target group and increase their engagement.

  • Win-win situation for brand and gamers: The users consciously decide to watch the spot and receive a valuable reward in the game. This way, your advertising is perceived as an added value instead of a disturbance.

  • High attention and completion rates: Since the reward is linked to watching the entire video, the view-through rates and attention are above average.

  • The perfect moment: You reach gamers exactly when they are highly focused and emotionally involved in the game. This is the ideal prerequisite for a strong brand impact.

  • Brand Safe Gaming Environment: Your advertising is played out in a curated gaming environment with clearly defined partners for high quality and brand safety.

Available on these networks

  • Goldbach Video Network

Watch the Rewarded Video Ad in action

General

Basic specifications analogous to Onestream.

Additional information:

  • Placement: Integration directly in the game (in-game) or in environments that match the gaming environment. The gaming experience is retained.
  • End devices: Played out on smartphones, desktops and gaming consoles – depending on the game and publisher.

Delivery times

Standard formats: 3 working days before the start of the campaign.
Special formats: 5 working days before the start of the campaign.

Data delivery Online advertising material

Number of subjects

Max. 3 subjects (incl. tracking) for physical delivery. (Native Ads: A maximum of 5 text-image combinations are possible per language region and campaign).

For more than 3 subjects, delivery must be made via 3rd party tag and the exchange of advertising material must be carried out on the customer’s side.

The exchange of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations

The length of the animation within an advertising banner is not limited. However, the recommended maximum duration is 30 seconds.

For more than 3 subjects, delivery must be made via 3rd party tag and the exchange of advertising material must be carried out on the customer’s side.

The exchange of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Sound

Activation only through user interaction.

Flash

Activation only through user interaction.

SSL

All third-party tags, tag-in-tags and references in an HTML5 file must be delivered via SSL (https://).

HTML5

  • The maximum weight (according to specifications) refers to all files together in unzipped state.
  • The target URL and tracking must be stored in the HTML5 banner.
  • The target URL must be opened in a new tab (target=’_blank’).
  • Advertising material tests must be possible locally in the browser.
  • UTF-8 encoding
  • Special characters that are not displayed correctly in the browser with UTF-8 must be manually encoded (example [&]auml; instead of ä).
  • References in the advertising material to external resources (JS libraries, videos, fonts) must all be delivered via SSL (https://).

Skip Button

To activate the “Skip button” for Instream videos that use a VAST redirect, the “Skip Off-Set” parameter must be added by the customer in the VAST redirect.

General information

  • A timely campaign start is only guaranteed if the delivery deadlines are met.
  • The advertiser is responsible for the smooth functioning of the advertising material.
  • A campaign may be withheld if it does not meet the specifications.
  • Max. 1 count pixel and 1 click command (PreRoll [&] Bumper, Desktop [&] Mobile)
  • Advertising from the erotic sector requires prior clarification and may be rejected by the publisher.
  • Advertising materials are tested on the most common devices, screen resolutions and browsers. Certain individual settings or configurations can lead to deviations in the display of the advertising materials.
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